Lease-Up Specialist – Monarch

Company Overview

Founded in 1986, Asset Living is a true third-party property management firm with decades of experience delivering exceptional value to partners across the nation. As a leader in third-party property management, Asset Living is the fourth largest in the country (National Multifamily Housing Council’s Top 50) and remains the No. 1 third-party student housing property manager in the U. S. for 11 years in a row (Student Housing Business). With over 36 years of experience, Asset Living’s growing portfolio includes a multitude of properties across the country that span the multi-family, single-family home rentals, affordable housing, build-to-rent, active adult, and student housing divisions. Asset Living presently manages a portfolio consisting of approximately 175,000+ units and 125,000+ beds. Asset Living is a family made up of diverse backgrounds, unique ideas, and distinct personalities. Recognized as one of the nation’s Best and Brightest Places to Work, professionals join Asset Living because of its reputation as the most trusted partner in real estate, workplace culture, and growth opportunities. Asset Living is a member of The Institute of Real Estate Management (IREM) and is recognized as an Accredited Management Organization (AMO).

Lease-Up Specialist

The Lease-Up Specialist is responsible for overseeing the entire marketing, leasing, and operations of a brand-new student community under the supervision of the Regional Lease Up Specialist. As a Lease Up Specialist, you will manage all phases of the operations, including personnel, leasing, marketing, social media, financial, administration & risk management of a property during the initial lease-up. As an onsite leader, you will supervise all aspects of the property and staff to ensure compliance with Asset s policies and procedures, safety and fair housing guidelines, and liability concerns.

Essential Duties & Responsibilities

• Personnel Management
• Use consistent techniques & company directives to screen, hire, train, coach, and develop onsite staff
• Ensure effectiveness of staff through ongoing training, coaching, counseling, and guidance in compliance with Asset training benchmarks
• Complete weekly/daily office & maintenance staff schedules and assignments
• Deal effectively and consistently with performance problems; document adequately, communicate with direct supervisor and HR and terminate appropriately when necessary
• Promote harmony and quality job performance of staff through support and effective leadership
• Ensure staff compliance and consistency with Company policies and procedures
• Financial Management
• Achieve the highest possible net operating income through the implementation of effective cost control and revenue & leasing improvement; identify trends and recommend strategies and adjustments
• Develop yearly operating budgets/forecasts
• Monitor the timely receipt and reconciliation of deposits, rent collections, and charges to ensure submitted on a timely basis
• Monitor the timely receipt, reconciliation, and coding of all vendor invoices
• Ensure property closeout is completed on time and ownership financial reports are accurate
• Strategic Leasing Management
• Develop yearly marketing plan and utilize marketing strategies & systems
• Ensure staff leasing techniques are effective in obtaining closure, follow up procedures met, signing/documentation of leases, and reporting systems are accurate and up to date
• Deal with future resident complaints, concerns, and requests to ensure resident satisfaction
• Develop and implement new marketing and social media strategies to push leasing velocity through the lease-up
• Effectively create and implement new leasing strategies based on market performance
• Marketing Management
• Develop annual marketing plan and marketing budget
• Implement all marketing efforts and outreach, developing campaigns and assisting with design to generate traffic
• Monitor leasing/renewal progress, focusing on areas needing additional support
• Lead and/or Supervise the planning, preparation, and implementation of all leasing events
• Maintain thorough product knowledge of the property and competition as well as market conditions; complete weekly market survey report
• Utilize established sales and marketing strategies to increase property traffic, maintain closing ratios and achieve budgeted occupancy
• Administrative & Maintenance Management
• Ensure all administrative & leasing reporting is accurate, complete, and submitted on a timely basis
• Will head emergency team for the property; ensures proper response and handling of all property emergencies with staff, residents, buildings, etc. within company guidelines to minimize liability
• Create an excellent customer experience amongst the team by maintaining Asset SOPs
• Maintain office appearance and ensure repairs are noted and completed on a timely basis (this requires regular property inspections and tours)
• Plan for and utilize property resources, equipment, and supplies economically (i.e., obtaining bids/pricing from vendors, suppliers, and contractors, dealing with inadequate service, etc.)
• Give direction to and monitor maintenance, construction, and rehabilitation activities to ensure quality and expediency (i.e., walk units to ensure make-ready and work orders are completed)

This job description should not be considered all-inclusive. It is merely a guide of expected duties. The employee understands that the job description is neither complete nor permanent and may be modified at any time. At the request of their supervisor, an employee may be asked to perform additional duties or take on additional responsibilities without notice.